The aim of the World Ageing & Generations Congress is to address important topics related to demographic change and its effect on the labour market and social security, on health issues, on the development of new products and markets and on changing lifestyles in society.

However, the congress will do more than simply address such topics. Rather, by establishing a wide platform for a broad audience and bringing together over 100 specialists from different spheres of society and numerous academic disciplines, the World Demographic Association will provide the framework for the development of innovative solutions in the realms of public policy, business, health and academia.

These issues will be discussed in keynote speeches, panel discussions, special sessions and nightcap discussions.

The final highlight of the congress ist the award ceremony on August 30th 2008, where which the Prix des Générations will be awarded to an international personality in acknowledgement of his or her significant lifelong contributions to the well-being of several generations.